Supabase Development for AdTech & MarTech
Expert fractional CTO services combining Supabase expertise with deep AdTech & MarTech industry knowledge. Build compliant, scalable solutions that meet AdTech & MarTech-specific requirements.
Why Supabase for AdTech & MarTech?
Supabase Strengths
- Fastest path from idea to production
- PostgreSQL foundation ensures no lock-in
- Real-time subscriptions built-in
- Open-source with self-hosting option
AdTech & MarTech Requirements
- Programmatic bidding
- Attribution
- Ad serving
- Analytics
Supabase Use Cases in AdTech & MarTech
Advertising platform backend
Real-time campaign data
Advertiser authentication
Architecture Patterns for AdTech & MarTech
Pattern 1
Standard Supabase architecture patterns
Pattern 2
Best practices for AdTech & MarTech implementations
Pattern 3
Scalable design for AdTech & MarTech workloads
Performance
Use proper indexes, implement connection pooling, optimize RLS policies, cache with Supabase Cache helpers.
Security
RLS is critical - always implement proper policies, use service role key only server-side, implement proper auth flows.
Scaling
Supabase scales well to significant traffic. Monitor connection limits, optimize queries, consider read replicas for heavy read workloads.
AdTech & MarTech Compliance with Supabase
Required Compliance
Implementation Considerations
- Data minimization and purpose limitation
- Right to erasure implementation
- Consent management systems
- Data portability features
Complementary Technologies for AdTech & MarTech
languages
frameworks
databases
Recommended Team Structure
Small teams can be very productive with Supabase. Typical: 1-3 full-stack developers for substantial applications.
Success Story: Supabase
Pre-seed startup with 8-week runway to MVP
Challenge
Needed to launch MVP before funding runway ended. Team had 2 developers, no backend expertise.
Solution
Fractional CTO designed Supabase architecture, implemented proper RLS, set up auth flows, provided guidance through launch.
Result
Launched MVP on time with full auth, real-time features, and file storage. Raised seed round based on working product. Total backend cost: $25/month.
Timeline: 6 weeks
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Need Supabase Expertise for Your AdTech & MarTech Business?
Get expert fractional CTO guidance combining Supabase technical excellence with deep AdTech & MarTech industry knowledge and compliance expertise.