Solving Our technical debt is out of control and everything is breaking for PropTech
Expert Fractional CTO Solutions for PropTech & Real Estate Companies
This problem has significant impact on PropTech companies, affecting operational efficiency, customer satisfaction, and competitive positioning. Our fractional CTO services provide PropTech & Real Estate-specific expertise to resolve this challenge quickly and sustainably.
How "Our technical debt is out of control and everything is breaking" Impacts PropTech
This problem has significant impact on PropTech companies, affecting operational efficiency, customer satisfaction, and competitive positioning. In the PropTech & Real Estate sector, this problem manifests differently than in other industries, requiring specialized expertise and industry-specific solutions.
Business Impact
Development velocity decreased 70% over 18 months. Missing product roadmap commitments. Losing customers to more reliable competitors. Can't scale because infrastructure can't handle load.
PropTech & Real Estate Specific: Revenue loss, customer churn, competitive disadvantage
Team Impact
Best developers want to leave. Team morale at all-time low. Burned out from constant firefighting. No time for innovation or learning. Oncall rotation causing stress and turnover.
PropTech & Real Estate teams face unique pressure and expertise requirements
Leadership Impact
Waking up at 3 AM to customer complaints and outages. Afraid to go on vacation because something might break. Embarrassed in investor meetings when explaining technical issues. Considering shutting down because path forward seems impossible.
Critical for PropTech & Real Estate founders and technical leaders
Warning Signs for PropTech
PropTech & Real Estate Red Flag
MLS data sync failures daily
PropTech & Real Estate Red Flag
Virtual tour loading times exceeding 10 seconds
PropTech & Real Estate Red Flag
Agent adoption rate declining
General Symptom
Weekly production outages or incidents
General Symptom
Simple features take weeks instead of days to ship
PropTech & Real Estate Compliance Risks
This problem can jeopardize critical compliance requirements for PropTech & Real Estate companies:
Our PropTech & Real Estate-Specific Approach
We combine deep PropTech & Real Estate industry expertise with proven problem-solving methodologies to deliver solutions that work in your specific context.
Solution Framework
Most founders think the only solution is a complete rewrite, which typically takes 18-24 months and often fails. Instead, we implement a strategic debt reduction program that improves stability incrementally while still shipping new features. We identify the 20% of debt causing 80% of problems and fix that first.
For PropTech & Real Estate companies, we adapt this approach to account for industry-specific challenges including mls integration, virtual tours, and more.
Implementation Timeline
Technical Debt Audit and Prioritization
We analyze your codebase, infrastructure, and processes to create a prioritized list of technical debt. Not all debt is equal - we identify what's actually causing business problems vs what's just 'not pretty'.
2 weeks
PropTech & Real Estate optimizedStop the Bleeding
Implement monitoring, alerting, and automated testing to catch problems before they hit production. Establish code review and deployment standards to prevent new debt from accumulating.
3-4 weeks
PropTech & Real Estate optimizedStrategic Refactoring Plan
Create a 6-12 month roadmap that dedicates 30-40% of engineering time to debt reduction while still shipping features. Each sprint pays down debt in the areas most critical to business goals.
1-2 weeks planning, then ongoing
PropTech & Real Estate optimizedIncremental Architecture Improvements
Systematically improve architecture one component at a time. Extract critical services, add proper error handling, implement caching, improve database performance. Each improvement is measured and validated.
3-6 months
PropTech & Real Estate optimizedTypical Timeline
3-6 months to significant stability improvement, 12 months to technical excellence
For PropTech & Real Estate companies
Investment Range
$15k-$30k/month depending on severity
Typical for PropTech & Real Estate engagement
What You Get: PropTech & Real Estate-Specific Deliverables
Comprehensive assessment of our technical debt is out of control and everything is breaking in proptech context
PropTech & Real Estate-specific solution roadmap with timeline and milestones
Technical architecture recommendations tailored to your industry
Implementation plan with risk mitigation strategies
MLS integration reliability audit and optimization plan
Virtual tour performance optimization and CDN strategy
Property search algorithm tuning and mobile optimization
PropTech & Real Estate Tech Stack Expertise
Our fractional CTOs have extensive experience with the technologies your PropTech & Real Estate company uses:
languages
frameworks
databases
Success Metrics for
When we solve "Our technical debt is out of control and everything is breaking" for PropTech & Real Estate companies, you can expect:
Improvement in key performance metrics
To full resolution and sustainability
PropTech & Real Estate compliance maintained
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Learn about PropTech & Real Estate solutions →Ready to Solve Our technical debt is out of control and everything is breaking in Your PropTech & Real Estate Company?
Get expert fractional CTO guidance with deep PropTech & Real Estate expertise. Fast resolution from $2,999/mo.