HIGH PRIORITYHealthTech & Digital HealthSTRATEGY

Solving We don't track proper SaaS metrics and can't measure what matters for HealthTech

Expert Fractional CTO Solutions for HealthTech & Digital Health Companies

This problem has significant impact on HealthTech companies, affecting operational efficiency, customer satisfaction, and competitive positioning. Our fractional CTO services provide HealthTech & Digital Health-specific expertise to resolve this challenge quickly and sustainably.

How "We don't track proper SaaS metrics and can't measure what matters" Impacts HealthTech

This problem has significant impact on HealthTech companies, affecting operational efficiency, customer satisfaction, and competitive positioning. In the HealthTech & Digital Health sector, this problem manifests differently than in other industries, requiring specialized expertise and industry-specific solutions.

Business Impact

Spent $120K on marketing campaign to wrong customer segment because didn't have LTV data. Built features no one uses - wasted 4 engineer-months. Can't provide investors with SaaS metrics they expect. Churn rate higher than it should be but don't understand root causes. Making decision in dark costing tens of thousands monthly.

HealthTech & Digital Health Specific: Revenue loss, customer churn, competitive disadvantage

Team Impact

Product and engineering teams guessing about priorities instead of using data. Disagreements about what to build because no objective metrics. Marketing team can't optimize spend without attribution. Everyone frustrated by lack of visibility into what's actually working.

HealthTech & Digital Health teams face unique pressure and expertise requirements

Leadership Impact

Embarrassed in investor meetings when asked for cohort retention or CAC payback period. Making million-dollar bets on gut feel instead of data. Anxiety about whether company trajectory is good or bad - literally don't know. Imposter syndrome about not having data-driven culture.

Critical for HealthTech & Digital Health founders and technical leaders

Warning Signs for HealthTech

HealthTech & Digital Health Red Flag

HIPAA compliance gaps identified in audit

HealthTech & Digital Health Red Flag

EHR integration errors increasing

HealthTech & Digital Health Red Flag

Clinical workflow complaints from providers

General Symptom

Can't answer basic questions about customer behavior

General Symptom

Don't know which features customers actually use

HealthTech & Digital Health Compliance Risks

This problem can jeopardize critical compliance requirements for HealthTech & Digital Health companies:

GDPRSOC 2

Our HealthTech & Digital Health-Specific Approach

We combine deep HealthTech & Digital Health industry expertise with proven problem-solving methodologies to deliver solutions that work in your specific context.

Solution Framework

A fractional CTO who understands SaaS metrics brings both technical implementation expertise and business judgment about which metrics matter. We implement modern analytics stack (Segment/RudderStack for event tracking, data warehouse, analytics tools) and define key metrics aligned with your business model. Within 4-6 weeks, you go from blind to data-driven with metrics that inform every major decision.

For HealthTech & Digital Health companies, we adapt this approach to account for industry-specific challenges including hipaa compliance, ehr integration, and more.

Implementation Timeline

1

Define Key Metrics Framework

We work with you to identify the 10-15 metrics that truly matter for your business model: CAC, LTV, churn by cohort, feature adoption, activation rate, expansion revenue, etc. We establish targets and measurement methodology for each metric. Everyone aligns on what success looks like.

1 week

HealthTech & Digital Health optimized
2

Implement Event Tracking Infrastructure

We implement modern event tracking (Segment, RudderStack, or similar) across your product. We instrument key user actions and events. We establish event taxonomy and naming standards. We set up server-side tracking for reliable attribution. Foundation for all future analytics.

2-3 weeks

HealthTech & Digital Health optimized
3

Build Data Warehouse and Integration

We set up data warehouse (Snowflake, BigQuery, or similar) and integrate all your data sources: product events, CRM, billing, marketing. We build data models for SaaS metrics. We establish data quality processes. Single source of truth for company metrics.

2-3 weeks

HealthTech & Digital Health optimized
4

Create Analytics Dashboards

We build dashboards (Metabase, Looker, or similar) for different stakeholders: exec metrics dashboard, product analytics, marketing attribution, customer health scores. We train team on how to use analytics to drive decisions. We establish weekly metrics review cadence. Company becomes data-driven.

2-3 weeks

HealthTech & Digital Health optimized

Typical Timeline

6-8 weeks to full implementation

For HealthTech & Digital Health companies

Investment Range

$15k-$25k/month during implementation, plus tool costs ($500-$2K/month)

Typical for HealthTech & Digital Health engagement

What You Get: HealthTech & Digital Health-Specific Deliverables

Comprehensive assessment of we don't track proper saas metrics and can't measure what matters in healthtech context

HealthTech & Digital Health-specific solution roadmap with timeline and milestones

Technical architecture recommendations tailored to your industry

Implementation plan with risk mitigation strategies

HIPAA compliance gap analysis and remediation plan

FHIR/HL7 interoperability assessment and integration strategy

Clinical workflow optimization and EHR integration roadmap

HealthTech & Digital Health Tech Stack Expertise

Our fractional CTOs have extensive experience with the technologies your HealthTech & Digital Health company uses:

languages

JavaScriptPythonGo

frameworks

ReactNode.jsDjango

databases

PostgreSQLMongoDB

Success Metrics for

When we solve "We don't track proper SaaS metrics and can't measure what matters" for HealthTech & Digital Health companies, you can expect:

40-70%

Improvement in key performance metrics

12-16 weeks

To full resolution and sustainability

100%

HealthTech & Digital Health compliance maintained

Ready to Solve We don't track proper SaaS metrics and can't measure what matters in Your HealthTech & Digital Health Company?

Get expert fractional CTO guidance with deep HealthTech & Digital Health expertise. Fast resolution from $2,999/mo.